2014 is going to be a very exciting year! IABC Newsletter

IABC/Montreal Chapter wins Award

Our chapter started this year with the excited honour of winning the Chapter Management Award for student involvement during the IABC 2014 Executive Leadership Seminar in New Orleans, Louisiana.

“Montreal’s many student chapter members make valuable contributions throughout the year working alongside our professional and corporate members and we our proud to serve them at this award winning level”

March Event-Social Media Real life success stories in Montreal

Learn how two major Montreal institutions, the Service de police de la Ville de Montreal (SPVM) and Concordia University, have succeeded in using social media in crisis situations as well as in everyday communications.

For more information and to register



One Student’s view of our LinkedIn Event

Hillary Morden, a student in McGill’s Public Relations and Communications Management program, attended our February event about leveraging LinkedIn. When asked before about the event why she was attending, Hillary mentioned she was looking forward to learning more about LinkedIn and how to network more efficiently. So we caught up with her after the event and asked what she came away with.

What did you learn about LinkedIn? 

Having Shelly show us all the little tricks about how to improve your profile (i.e. changing your profile URL, using a professional photograph, managing your connections) allowed me to take a step back and look at my own profile as an employer.

What is the first thing you did based on Shelly’s suggestions?

The first thing I did was think about what my summary should say. I’m still working on finding a great “elevator pitch”! I also replaced my picture by something a little more formal, current, and with a clean crisp background

Do you now feel more confident about LinkedIn profile? 

After really taking Shelly’s suggestions to heart, I’ve already received a message from a company! It isn’t the direction I want to take my career, but it just shows that these little efforts really are noticed by employers.

For more information please visit the IABC site

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